More special reports: European Crisis Study; European/Asian Business and MICE Travel; European 'Golden Generation' Travel
The following reports, all based on IPK’s “European / World Travel Monitor®” data, are currently available:
REPORT: IMPACT OF THE FINANCIAL AND ECONOMIC CRISIS ON EUROPEAN TRAVEL BEHAVIOR 2010
- This re-issued study answers questions on whether the 2009 decline in tourism will continue or if the markets will recover in 2010, which markets show the best recovery trend / performance for 2010 or contrastingly a weak performance, which target groups will merit stronger focus and what will be the change in travel behavior in 2010 (e.g., shorter, closer, cheaper), etc. A comparison with the results from January 2009 will provice a barometer on the mood prevailing in every single European source market. The report includes results for Europe as a whole as well as for 18 individual source markets.
- Report cost: 9,500 EUR
REPORT: EUROPEAN BUSINESS AND MICE TRAVEL
- This report provides an overview of the dynamics, structures and target groups engaging in European business and MICE travel (Meeting / Incentive / Convention / Exhibition) and covers such aspects as the market volume per source market and for the top 10 business / MICE destinations, preferred types of accommodation, length of stay, booking behavior, spending habits, etc.
- Report cost: 3,500 EUR
REPORT: ASIAN BUSINESS AND MICE TRAVEL
- This report provides an overview of the dynamics, structures and target groups engaging in Asian business and MICE travel (Meeting / Incentive / Convention / Exhibition) and covers such aspects as the market volume per source market and for the top 10 business/ MICE destinations, preferred types of accommodation, length of stay, booking behavior, spending habits, etc.
- Report cost: 3,500 EUR
REPORT: EUROPEAN ‘GOLDEN GENERATION’ TRAVEL
- This report details the characteristics of the outbound travel behavior of the more mature European travelers (55+ years old) including the volume/size per source market, their preferred destinations and spending habits, types of holidays, accommodations and modes of transportation, etc.
- Report cost: 3,500 EUR
Please note: Each of the above reports includes a customized chapter covering the most important aspects of travel for any one specific destination of your choice.
For more information please contact Barbara Postel: postel@ipkinternational.com / Tel.: +49 89 829237-13