IPK's World Travel Monitor® Forum 2017

9th & 10th November 2017 - REGISTRATION NOW OPEN!



IPK's World Travel Monitor® Forum 2017

In 2017, IPK International is organizing its 25th World Travel Monitor® Forum, taking place on the 9th and 10th of November 2017 in Pisa, Italy.

The World Travel Monitor® Forum is an insider meeting exclusively for a limited number of selected stakeholders from the international travel and tourism industry. The conference is organized every year by IPK International in cooperation with ITB Berlin - the world's leading tourism fair.

The primary objective of the World Travel Monitor® Forum is to analyse the state of the travel industry in the current year. It furthermore provides up-to-date touristic forecasts, preliminary outlooks for all major tourism markets and additionally discusses current trends and challenges of the travel industry. Speakers and participants from all over the world present and discuss their latest confidential research findings in order to provide participants with a first orientation over latest trends in tourism and changes to be expected in the near future. Speakers and participants from all over the world as well as representatives from important international tourism bodies represent an international and multi-disciplinary group of specialists who give the Pisa Forum its international reputation as the annual "think tank" of the global tourism industry.

Highlights of this year's meeting in November 2017 will among others be the following:

  • World Tourism Performance 2017 and first outlook 2018
  • World Travel Tourism Trends as seen by the UNWTO (Michel Julian, Technical Coordinator, UNWTO)
  • Special Session on Overtourism
  • The Halal Travel Market: What Next? (Fazal Bahardeen, CEO of CrescentRating & HalalTrip)
  • Trends in Luxury Hospitality (Barak Hirschowitz, President of the International Luxury Hotel Association)
  • Pulse of the Chinese Outbound Travel Market & the Evolving Digital Landscape (George Cao, Co-founder & CEO of Dragon Trail Interactive)
  • Terror, Crime & Illness: How high was the real worldwide travel risk 2017? (Rolf Freitag, CEO of IPK International)

The forum starts with a Tuscan Welcome Dinner on the evening of the 8th of November, followed by the conference sessions on the 9th and 10th of November held at the historic Villa di Corliano, Pisa, Italy. In celebration of the 25th anniversary of IPK’s World Travel Monitor® Forum, an excursion in the area will be organized on Saturday morning, 11th of November, finishing early afternoon (after lunch) so that participants have the opportunity to depart afterwards.

Participation fee for the conference is 590,- Euros, including food and beverage as well as all local transfers.

Registration for the conference is now open. If you have any questions about the event or would like to participate, please do not hesitate to contact This email address is being protected from spambots. You need JavaScript enabled to view it..

The Program 2017 can be found here.

Attendees World Travel Monitor Forum 2016Participants of the Pisa Forum 2016

Meeting Room World Travel Monitor Forum 2016Conference room of the World Travel Monitor® Forum at Villa Corliano near Pisa, Italy

Last year's outcome: ITB World Travel Trends Report 2016/2017

A summary report of the most important results of the World Travel Monitor® Forum 2016 compiled on behalf of ITB Berlin - the ITB World Travel Trends Report 2016/2017 - can be downloaded here.


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