LATEST NEWS

pressrelations and IPK present results on media coverage and actual outbound travel in 2022

Gain valuable insights into the influence of media on travel decisions and discover surprising findings that can shape the future of the tourism industry.

IPK's Destination Performance Index (DPI) 2023

is now available

Our free DPI Infographic provides a quick and comprehensive overview of your destination's satisfaction, loyalty, and promotion levels. Don't miss out – download the Infographic on our website.

IPK at the Wine & Travel Week Portugal

2023

IPK was invited to participate in the Wine & Travel Week Forum 2023. We are delighted to announce that one of our team members gave a keynote speech at the Forum on Portugal's latest performance.

ITB Berlin and IPK International: Big global increase in outbound travel in 2023

In 2023, outbound travel registered double-digit growth year-on-year, marking another big step in returning to the travel volume of 2019. Compared with 2022, this was a 33 per cent increase, only 12 per cent short of the base year level before the pandemic.